A Blog About Digital Marketing…

We write about what we do. Digital marketing ideas that are approachable, through the lens of our work; that’s what you’ll find in our posts.

Why Do You Do It?

March 22nd, 2010 by Ben Curnett
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Is it a paycheck?

Is it habit?

Is it what’s expected of you?

Is it ego?

Is it some bad decisions you made?

Is it an obligation?

Is it fear?

OR

Is it opportunity?

Is it adventure?

Is it challenging?

Is it fulfilling?

Is it your life’s work?

Is it making the world better?

Is it art?

Is it so much fun you can’t imagine doing something else?

Is it satisfying?

Is it better than anything else ever?

Is it joy?

If your work answers one of the questions at the top, you should think about doing something else.  If it answers one of the questions at the bottom, that’s what your marketing should be about.

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2 Responses to “Why Do You Do It?”

  1. add a future for my kids to the list of questions at the bottom and you’ve pretty much got why I support sustainable development and sustainable travel and tourism in Appalachia.

    [Reply]

    Ben CurnettNo Gravatar Reply:

    Maybe we should put that one at the top :-)

    [Reply]

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