Placing importance on learning and education has been an important part of my life. I didn’t really have a choice; Both of my Grandmother’s were teachers. My Grandfather, a principal. Likewise for my mother and father….and countless other family members.
Learning and education, are on-going. It never has a true conclusion, and now more than ever, those in marketing need to study and learn from one another. Some learn from reading, some from watching, some from experience.
In compiling this list for some of our partners, I thought best to be nice…and share.
Let me know what you think and what should be added…and I will continue to bolt-on more of my other favorites.
Blogs:
Just a handful for you to throw into your reader, skewed towards social media, also take a look at our blog roll. (psst…its over there ->>> )
Social Media Today: http://www.socialmediatoday.com/SMC/
Chris Brogan: http://www.chrisbrogan.com/
Scott Monty – Ford: http://www.scottmonty.com/
Online Marketing Blog, (PR and Social): http://www.toprankblog.com/
Here are two strong lists for you to decide what appeals to you specifically: The Ad Age Power 150, and Top Rank Big List.
Social Media Explorer
More solid, social media information.
Books: (yes..of course these ARE affiliate links!)
Groundswell – Charlene Li, Josh Bernoff
If you are familiar with Forrester, you know what this is. If not, this book will help you wrap your head around the changes in marketing, and the emergence of social.
The New Rules of Marketing and PR – David Meerman Scott
A must read for those that still are not convinced that marketing is/has changed.
Call to Action – Bryan & Jeffrey Eisenberg
One of my all-time favorite marketing books. I have read, and re-read this one…and I think you should too.
Social Media is a Cocktail Party – Jim Tobin, Lisa Braziel
A good, easy (and quick) read to get you thinking about implementation and strategy.
Trust Agents – Chris Brogan
I have not even completed this book, but am recommending it. So far, a great read…some great stories to really help make the points have meaning.
Tags: marketing blogs, marketing books