It would be nice if there was a Twitter intervention service.
I’m thinking of something like a fairy godmother that would step in and gently correct those misguided businesses that are out there shouting.
Alright, cue bad sitcom dream sequence…
—–
@newtosocialmedia: Right Now! 50% off every single thing from our summer stock! Check it out http://snip.li/026a07 #michaeljackson
@therealfairygodmother: @newtosocialmedia you’re doing it wrong, dear.
@newtosocialmedia: @therealfairgodmother Thanks for the RT love! 50% off every single thing from our summer stock! Check it out #britney
@therealfairygodmother: @newtosocialmedia I’ve cut you off. ur tweets aren’t going anywhere right now.
@newtosocialmedia: @therealfairygodmother what? #haiti #google
@therealfairygodmother: ur tweets aren’t going anywhere. except to me. and stop using those hashtags.
@therealfairygodmother: that’s the first lesson : – )
@newtosocialmedia: I don’t understand #tcot
@therealfairgodmother: exactly.
@newtosocialmedia: ?
@therealfairygodmother: You ran in and started shouting before you had a chance to understand what it is ur doing.
@newtosocialmedia: I’m marketing my business.
@therealfairygodmother: You’re making an ass of yourself. And your business.
@newtosocialmedia: But how do I sell things to people using Twitter if I don’t, you know, sell things to people. Using Twitter. ?
@therealfairygodmother: That’s just it. You don’t.
@newtosocialmedia: Then why the hell am I doing this?
@therealfairygodmother: Good ?
@therealfairygodmother: Social media isn’t for direct sales. Or, it is if u want to spam. r u a spammer?
@newtosocialmedia: No. I just want people to know about my business.
@therealfairygodmother: Awesome. That’s a great place to start. What’s the best way to talk about your business?
@newtosocialmedia:
Radio?
@therealfairygodmother: lol no. If you went to a party, and someone asked you what you did, would you tell them everything they could get for 50% off?
@newtosocialmedia:
No. I’d tell them what I did.
@therealfairygodmother: Right. And what if they asked you where the best coffee was near you?
@newtosocialmedia:
I’d tell them.
@therealfairygodmother: Right again. And what if they told you about the bad day they were having? Would you give them your specials?
@newtosocialmedia:
No, I’d probably tell them that joke about the mother-in-law who dies and she’s talking to St. Peter and he asks her to name her sins.
@therealfairygodmother: Okaaaaaay.
@therealfairygodmother: What I mean is, you’d have a conversation, right?
@newtosocialmedia:
Right.
@therealfairygodmother: Well, that’s what Twitter is. A way to have conversations. Some of those conversations will be about what you do. Some won’t.
@therealfairygodmother: But you can’t choose all the time. That’s selling. And selling isn’t having a conversation. It’s selling.
@newtosocialmedia:
And Twitter isn’t about selling. It’s about having conversations, meeting people who have some interest in me, and vice-versa.
@therealfairygodmother: Now you’re getting it! Nice job. I’m going to put you back in the stream now. Go use what you’ve leaned.
@newtosocialmedia:
Cool. #superbowl
@therealfairygodmother: : – ( alright, let’s talk about hashtags first…
Tags: content, Digital Marketing, Social Media, twitter